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ABOUT US

Bays International’s journey began in 1989 with an exemplary vision of its founder Sohail Ahmed who believed in innovations and sustainability. At Bays, we strive to do everything possible to universalize beauty. We fascinate to shape a beautiful future driven by rebellious sanguine actions. We desire to create groundbreaking beauty innovations by providing the best of quality and by building a creative and diverse footprint with a positive attitude in the beauty industry.
We aspire to become a global leader in prestige beauty to enchant consumers with the finest products and experiences, inspiring them to express their individuality. Bays International solely focus on stature makeup, skincare, and hair care with a diverse portfolio of 10+ brands with an organized network of divisions that operate in major towns and cities across Asia and Europe, undertaking sales, retail & distribution with an established professional network of key partners and highly trained sales forces. Infused throughout our organization is a passion for creativity and innovation.

Our Strength

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Brand Management

Bays International are experts at developing businesses that specialise in cosmetic products into established, internationally recognised brands.

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Product Research

Bays Internationals Product Research Division explores every aspect of the products that our partners put to market.

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Packing and Filling

Bays Packing and Filling Division was formed to highlight our commitment to delivering a full 360 management service for the beauty industry.

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Distribution

Our global reach and world-class reputation have provided us with a unique insight into the distribution of beauty products.

Our Brands and Partners

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Bays International has been operating in the beauty industry for more than 30 years and is proud to be considered one of the largest beauty products businesses in the United Kingdom, the United Arab Emirates and across the Asia.